"The best way to predict the future is to create it", Peter Drucker

Upgrade your company with digital & AI now.

My Story

Hi, my name is Christian Schulze, and I have seen how software and technology are developing faster and faster and propelling those forward that embrace it as a fundamental driver of business value.

Over many years I have had the privilege to help companies such as Bayer and Lundbeck with innovative strategies and concepts to accelerate their digital transformation on a large scale and through spot-on innovations.

My experiences range from being responsible for driving corporate transformations to designing procedures and processes that allow for the utilization of customer data-based AI, medical device-grade software, or global digital marketing campaigns targeting countries across the world.

My guiding north star is to push boundaries to achieve the next level of customer experience and business value.

My Consulting & Advisory Services

I help clients to answer important business questions utilizing my proprietary consultant toolbox and decisive experience from twenty years of practice:

AI &
Generative AI

How can you use AI to improve the effectiveness of your workforce?
What are the best practices to apply Next Best Action (NBA) for the field force?
How can you leverage generative AI for your content production?
How can AI help you with your MLR process?

Transformation
Consulting

Do you want to know how to formulate your digital ambition and which enterprise capabilities will make you successful?
Do you want to establish an innovation management that fosters a cross-functional aligned investment?

Benchmarking & Assessments

Do you know what the best AI solution for your sales & marketing functions would be?
Do you know the maturity of your channels?
Do you know engagement KPIs such as cost per engagement and ROI per channel?

CX & Omni-channel
Engagement Strategies

Do you know the moments that really matter to your patients and HCPs?
How can you activate those moments to create outstanding experiences?
How does an omnichannel or always-on campaign engage in the best way?

Concepts &
Capability Design

Do you know how to build your own AI & Generative AI solution?
Do you want a global Customer 360 approach but do not know how to design a compliant global consent management?
Do you want to know how marketing automation and customer experience management work hand in hand?

Work Examples

Assessments that matter

A company HQ did not know their worldwide engagement effectiveness
We agreed on a global set of channels across off- and online
We gathered engagement, spend, and sales data across channels, brands, and markets
We visualized cost per engagement, ROI, and much more in a dashboard and delivered an executive presentation
Engagement effectiveness was now known and resulted in a corporate-wide ROI optimization effort for digital and offline engagement channels

What you can expect.

Based on a profound understanding of your business challenge, I will consult you to design transformative solutions. I will do this based on my decisive experience and insights, my proprietary consultancy toolbox, and my unwavering commitment and leadership to get it done.